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October 08, 2024
Marketing students in Kennesaw State University’s Master of Business Administration (MBA) program now have an extra credential to go with their degrees thanks to the MBA program’s recent accreditation by the Digital Marketing Institute, one of the world’s largest marketing industry certification bodies.
September 20, 2024
The gender of a chief executive officer (CEO) may serve as a good indicator of the strategies and initiatives a company will pursue, particularly in the ways a company gives back to society. In a recent article published in the European Journal of Marketing, Kennesaw State University assistant professor Prachi Gala found that women CEOs often choose human-centered approaches when giving back to society.
September 16, 2024
Need to finance a new heating and cooling system for your house? Or maybe you’re interested in adding culinary mushroom production to your farm. Perhaps your college-aged child with ADHD could use some support to thrive. Turns out, there’s a startup company to help with each of those issues, and they’re all growing at Kennesaw State University in the HatchBridge Incubator.
August 16, 2024
While leading an education abroad experience to Ireland this past summer, Kennesaw State University Assistant Professor of Marketing Prachi Gala was invited to visit the historic Irish College Leuven in Belgium, where she was offered a faculty fellowship that is already leading to international education opportunities for KSU students.
August 08, 2024
Kennesaw State University leaders have unveiled “Taking Flight,” a new strategic plan that embraces the institution’s status as an emerging top public research university, while expanding its impact through excellence in teaching, relevant research, and community partnerships that benefit the region, state, and nation.
July 08, 2024
Emerson Smith knew he wanted to build his own company, he just didn’t always know what problem he could end up solving. After graduating from Kennesaw State University’s Coles College of Business in 2018, Smith tested a few business ideas before heading to Silicon Valley in California, working in software sales and development. It was there, while absorbing the in-demand technical knowledge that a lightbulb went off in his head, and HappyDoc – an AI assistant helping veterinarians drastically reduce the time it takes to complete their legally required record-keeping – was born.
April 17, 2024
Iletha Dodds has always wanted to establish her own nail salon, but making the leap of faith felt too risky and daunting. The Marietta resident said taking care of her son and working full time as a court clerk made her dream seem improbable, so for years, she has settled on decorating the nails of family and friends as her creative outlet. That is, until she received an email detailing the Aspiring Community Entrepreneurs (ACE) program at Kennesaw State University. The ACE program launched in September 2023 through a partnership between Kennesaw State and Marietta-based MUST Ministries, a nonprofit fighting poverty, hunger and homelessness in the metro Atlanta area.
April 05, 2024
At her core, Tracey Graves says there is always one thing guiding her endeavors: service. From a young age, the Kennesaw State University student had the importance of serving instilled in her, first by her family, and later by the personal feeling of purpose driving her life. “After every holiday growing up, my aunt would have us make sandwiches, we’d buy a case of water, and take them out to homeless people in my hometown,” said Graves, who is pursuing a Master of Business Administration (MBA) degree. “I think that’s where it all started, and that’s one thing we’ll all be doing forever, whether we’re serving ourselves, our families, our God, our community or the Earth, we’re all in service to something.”
December 13, 2023
With a slight scowl, Mary Tankersley solemnly stares at a rock wall at Stone Summit climbing gym in Kennesaw planning a route to the top, tracing the hand and footholds with their eyes. After a few minutes, Tankersley stands up, chalks their hands, claps off the excess and walks to the base of the wall, peering up. Soon, they defy gravity, climbing the wall swiftly by swinging gracefully from one colorful rock to the next. It’s easy to forget – for onlookers and Tankersley both – that the graduating Kennesaw State University senior has only one leg.
December 06, 2023
Juggling school, extracurricular activities and earning spending money will be easier for students as a new phone application developed by a Kennesaw State University alumnus allows them to focus on learning while earning gift cards for good grades. The app, Schoolconomy, was inspired by the personal experiences of KSU alumnus Regnault Drake Sanders, who didn’t have a job while attending Luella High School in Locust Grove, Ga. and saw during college how working negatively affected his classroom performance.